Are you happy with your current digital marketing set-up? An audit from an external freelance marketer can give you further insight into what you may be missing or show how strong your current strategy is.
A complete digital marketing audit is the perfect way to get a fresh perspective on how your marketing strategy is working.
If you’re not sure what is going wrong, or what you’re missing – I’ll be able to give you the advice you need to get back on track.
I come from a full service agency background having worked on a range of digital marketing projects for clients including Village & Virgin Active.
My complete digital marketing audit includes:
Competitor Analysis Want to benchmark and better the performance of your competitors? Using several industry tools I can analyse the advertising activity and methods being used by your competition, and identify where you can achieve greater success.
Site Audits Concerned that your website is not performing in search? I can work with you to review your onsite and off-page performance to establish areas of improvement e.g. site speed, title tags, meta description, user experience.
PPC / Adwords Audits A PPC audit is a great way to start any new PPC project or to review and improve an ongoing PPC campaign. This audit can identify areas that need improving, so you can prioritise and work through these areas in more manageable chunks.
Paid Social Media Advertising Audit I can carry out a full social audit of paid social media campaigns to establish where you or your agency can improve. I can then put together an action plan of improvements to get you the results you require.
Tracking Audit Having tracking issues is one of the main reasons why your digital marketing may not be working. Or it may not be set up properly and you are missing out on vital insights and analytics. I can analyse and review your tracking across platforms such as Google Analytics, Google Adwords, Facebook pixel and remarketing codes.
You’ll get a written report with action points and a plan of action to put in place.